This year, we are running a series of free, interactive online trainings for candidates at any level of office and experience. We believe in learning and doing in the (virtual) room, so instead of lecturing, instructors will guide participants through the creation of a deliverable in each training. For example, if the training is "Budgeting for your campaign," participants will leave the training with the skeleton of a campaign budget and concrete next steps.
Each session is suitable for any candidate or staff at any experience level unless otherwise noted. Some sessions will have a recommended prerequisite that will ensure participants are prepared going into the training.
Trainings will be added and updated throughout the year. Many sessions do not yet have a scheduled time/day. Once you sign up for a training, you will receive updates on class changes. If these classes don't fit your schedule, click here to let us know what times work best for you. Can’t make it? RSVP anyways to receive the recording after the meeting.
OCTOBER:
Plans and Priorities for the Final Lap Before Election Day | October 16th @ 8:00 PM ET OR October 17th @ 4:00 PM ET:
This final stretch is one of the busiest moments of the cycle, and it builds on months and in some cases years of work for so many of us. Join PCCC for a special workshop focused on how to maximize your Get Out the Vote efforts, plan for scenarios, and keep our eyes on the prize amid competing priorities.
GOTV & Election Day:
What should you actually be doing on Election Day? How do you make sure you're banking the votes you need? This training will cover best practices for Election Day (and the week before) for the candidate, staff, and/or volunteers for campaigns with any size team. We'll rank activities by priority and discuss how to best use your remaining resources.
Activating your coalition:
You’ve built support for your campaign. You have endorsements from organizations, relationships with local businesses, and you’ve developed volunteer leaders throughout the year. Now what? During this session, we will take the first steps toward activating your coalition for the final weeks of your campaign. You’ll walk away with outreach scripts, best practices for volunteer recruitment and management, and an “engagement menu” for your stakeholders.
Running your own ads:
Facebook ads can help elevate your content to audiences that wouldn’t ordinarily see you on their feed. During this session, we’ll walk through how to set up your own Facebook and Google ads, how to test different content, and how this voter contact method can fit in strategically with your field and communications plans. Candidates should complete our “Setting up your digital presence” training prior to joining this call. Candidates who RSVP will receive instructions on how to become verified to run political ads on Facebook and should complete those steps at least 2 weeks (ASAP) before this session. We will be actively walking through the setup of a Facebook ad and it will be most beneficial for candidates who are already approved to run political ads. Suitable for candidates who are looking to effectively spend a last-minute influx of money, or candidates preparing to run in 2025 & 2026.
NOVEMBER:
Post-Election Wrap Up:
The election is over… so how can we ensure that the data and information that you collected during this campaign is incorporated into the larger progressive infrastructure? We’ll discuss data maintenance, reporting key performance indicators to your volunteers and stakeholders, packaging information for posterity, and contributing to the movement on a larger scale. Candidates who are interested in building lasting infrastructure and preserving knowledge in their communities are encouraged to attend.
Creating a field plan for a small district:
Things work differently at the hyper-local level. Aspects that are emphasized in general campaign trainings often apply differently to districts with around 10,000 voters or less. This hands-on training will guide you through the creation of a field plan for a small district, emphasizing candidate and volunteer conversations with voters. Candidates in any district size are welcome to join, but strategy and formula suggestions will be tailored to districts with around 10,000 voters or less. Candidates considering a run in 2025 are encouraged to join.
Creating a budget for a small district:
How is budgeting different on a small campaign? Do percentage breakdowns still apply to districts with 10,000 voters or less? This hands-on session will guide you through the creation of a realistic budget and cashflow plan for a small district. Candidates in any district size are welcome to join, but strategy and formula suggestions will be tailored to districts with around 10,000 voters or less. Candidates considering a run in 2025 are encouraged to join.
DECEMBER:
So you think you want to run for office? How can PCCC help?:
What does the progressive movement look like in 2025? What have we learned from 2024? During this session, we will discuss what progressive targets are in 2025 and how PCCC is gearing up to support candidates running in those areas. We will open the floor up for general questions about what PCCC does and what our endorsement process looks like.
Making your message:
As you’re putting together your core message for your upcoming run, what makes an effective progressive message? How do you ensure that your message incorporates your values and your identity? During this session, you’ll refine your message and leave with a drafted core message. Candidates considering a run in 2025 are encouraged to join.
PREVIOUS TRAINING RECORDINGS:
Power Mapping & Relationship Building
APRIL:
Budgeting for your campaign
Setting up your digital presence
Creating a finance plan to support your budget
MAY:
DIY Self & Opposition Research
JULY:
Field Planning at Netroots
Panel: Economic Messaging polled by progressives at Netroots
AUGUST & SEPTEMBER:
Join us for in-person trainings in Phoenix (AZ), San Antonio (TX), Madison (WI), and Philadelphia (PA).
Questions? Email CampaignServices@boldprogressives.org
Want to rewatch our 2023 webinars? Click here.